Parle biscuits became expensive:5% to 10% price increase in Parle company’s products

Parle Products has increased the cost of production by 5 to 10% for all range of products including biscuits. The company official said that the input cost has gone up due to high cost of raw materials like sugar, wheat and edible oil.                                                                                                                                                                                                                                                                                                                                                                                                                              Biscuit segments have been increased by 5 to 10% and Rusk and Cake segments by 7 to 8%. Mayank Shah, Senior Category Head, Parle Products, said, “We have increased the price by 5 to 10%.